MP3 Version at the bottom
I get asked by many pastors and leaders a lot the “HOW” question. How are you growing? How do you get more people to attend your church? How do you grow your client base? How do you grow your organization?
With Leaders we are obsessed with the “HOW” because we want that next level, we want that growth, we want that expansion, but that CANNOT be our first question we ask!
The first question that has to be answered is the “WHY”. Why do you do what you do? What is going to separate you from every other organization? What is your vision? What does this look like?
You cannot just have a blanket statement or a generic answer like “Well I am called to pastor a Church”. Ok that is great, but what does that Church look like? Having a generic answer without being able to answer the why is like someone saying they want to be a writer. Thats great but what are you going to write about? Are you going to write biographies, teaching materials, or romance novels? Are you going to write books or blog posts?
You have to get more specific with your calling. There is so much uniqueness with people and you have the ability to impact those people that will connect with your heart, but first you have to ask the “WHY” question because that’s your Vision.
3 Questions that help you discover your Vision
1. What am I just naturally good at?
Ask yourself what are you or what is your organization just naturally good at? Now this question is not answered by what you think you should be good at? See many times we find ourselves playing the clone game where we look at other organizations and try to be carbon copies. It doesn’t work that way.
So ask yourself what are we gifted at? Where are we excellent or heading that way?
2. What am I passionate about?
You have to enjoy what you are doing or you’re wasting what is already precious time in a very short life. Do NOT pursue something because it is a good idea, but pursue something because you’re passionate about it! Good ideas will never fulfill you and they will never give you the resolve to be successful. John Maxwell said perfectly “Passion provides the fuel in a person’s life to keep them going!”. If you are not passionate about something you will burn out and quit!
3. What will work?
Now I know you may think that is the million dollar answer, but you should know the demographic or market well enough that you can see where the needs are not currently being met. If you don’t have that understanding you have not put in the due diligence to succeed because success takes a TON OF WORK. Understand the people you are trying to reach and see where their needs are not being met and thats how you reach a group of people who are not currently getting their needs mets.
When these three answers come together it is like magic. That is the vision!
Like the Bible says “Without vision the people will perish” or as other translations say “run wild”. If you do not answer the “WHY” your organization will run away from you and you will be left picking up the pieces.
You MUST answer the “WHY” before the “HOW”!